Reiterate Ultra-Femininity and French Beauty for International Women Day

Lancome social media case study Women's Day hong kong

2 weeks

from idea creation to launch

Viral effect

created on Facebook


Deliver the required services in a timely manner


In only 2 weeks time, Lancôme is launching a branding campaign to celebrate International Women Day. Our challenge is to roll out a localised campaign for a global campaign in 2 weeks’ time.


We created a mobile responsive Facebook campaign site to generate a Lancôme rose-themed image with customised life motto. We encouraged women to share their own on Facebook, creating viral effect on social media. We used the signature Lancôme rose as visual design direction to reiterate the brand attributes.

Example of Work

Lancome case Social media marketing agency hk

Link to Campaign site


Our team has proved the ability to understand brand history and attribute of Lancôme and to deliver the required services in a timely manner, given that we have only a few weeks to build from idea creation to production and launch. Producing quality works even within a short time frame has impressed our clients a lot.

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