Over the past few years, brands and marketers have transformed how they manage their communications and marketing. While it remains important to identify target channels through relevant media, publications and formats – brands and marketers have taken it up a notch, to direct their attention to a multitude of potential key opinion leaders (KOLs) and …
Over the past two decades, the marketing industry has transitioned from an emphasis on print advertising to digital. Online marketing is no longer just a fad; it is necessary component to every marketing strategy. One of the fastest growing facets of online marketing is social media marketing. Social media provides a huge opportunity for businesses …
Five Tips For a Successful Social Media Strategy Read More »
Social media is gigantic, and across all channels, there are more people out there actively engaged on social than the population of China and India combined. According to BrandWatch, there are over 2.3 billion active social media users and more than 91% of retail brands use 2 or more social media accounts to help sustain …
How Social Media Can Help Grow Your Business and Drive Sales Read More »
Social media has taken on a life its own over the last few years. The trends change every day. Considering that social media was first designed as a means to connect users with each other, connect with old friends, or engage with family. And now it has become a way for businesses to interact with …
5 Reasons You Should Outsource Your Social Media Management Read More »
1. For the people who don’t know about User Experience, could you please give us a short introduction? User experience is how you feel when you interact with apps, websites, gadgets and brands, and a UX designer’s role is to optimize this interaction. What apps do you love and why? Is it because of the …
What Is User Experience Design? Interview our UX/UI Designer, Emily Cheung! Read More »
Our Process I. Descriptive and market analysis – Determine the main goal of the system (the activity that it is intended to support) – Competitive/ market analysis (map out functions and features as comparisons) II. Field study and determining requirements – Conduct small field study to determine system concepts and proposed tasks – Customer journey …
At NDN Group, we are constantly experimenting with new technologies. So, when Facebook announced the launch of the “Chatbots for messenger”, we decided to build one on own! There was just one problem, what would our bot do? I mean, if you are a magazine… your bot can show articles. If you are an airline… your bot …
Earlier this month, Facebook surprised us all with the launch of a hotly anticipated feature, Chatbots for Messenger. Since then, the real benefits of this technology has been widely discussed. Can bots replace us? What are they good for? Will bots change the way businesses interact with their customers? If yes, when? Let’s start with …
Marketing has never been an easy job, but some would argue that it has become even more difficult in recent years. There was a time when a marketing strategy consisted mostly of television, print ads and radio, and while advertising in this media clearly hasn’t gone away, businesses now have to work digital marketing and …
Advertising and marketing in the 21st Century needs to go a lot further than television and radio. Most marketing happens online through social media, your company’s website and anywhere else content can be posted. Content marketing lets you tell your business’s story, promote your brand and connect with your customers in ways that have never …
