If you’re looking forward to the holiday season, then you know just how lucrative holiday shopping can be. When you market your products to your target market using gift guides, you give them a hassle-free way to find exactly what they’re looking for. You may be surprised to find that many consumers are actually looking …
How Gift Guides Can Lead a Customer into Purchasing a Specific Product Read More »
Roughly half the world is on social media. Almost 3.8 billion people use social media in 2020. Once you’re online, you have the power to target markets like you never could before. Social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, and even TikTok are frequented by millions of users every day. A #Hashtag …
How to Use # Hashtag Campaigns to Engage Your Target Audience Read More »
With over 1 billion users play WeChat games, WeChat is one of the most actively used social messaging apps in the world. And this is just the number of registered users on WeChat. These players may game on and off, but a growing segment of the Chinese population is beginning to heavily invest both time …
7 Ways WeChat Games Can Increase Interaction Among People Read More »
Augmented reality is already taking the internet by storm. The massive success of Pokémon Go, a game that generated millions of downloads, was only the beginning of what AR technology could achieve. Marketing and sales are primarily driven by consumer demands. In a world where the online marketplace now encompasses people from all walks of …
Five Ways Augmented Reality Can Make Your Content Stand Out Online Read More »
The year is about to end and the holiday season is just around the corner. Every year, the period between Thanksgiving and New Year’s brings in huge profits for businesses across the globe. But how do you catch the customer’s attention at a time when every other business is trying to? The answer is through …
Instagram filters are one of the most popular features on social media. Currently, there are 500 million, and growing, active users on Instagram, most of whom are millennials. According to statistical data, one-third of these users use the online medium to buy something or the other. Here is another data – videos, on Instagram, lead …
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More than any other issue, cybersecurity issues, and data privacy breaches are some of the most critical problems a company can face. As data privacy breaches are becoming increasingly common and severe, implementing personal data privacy ordinance and GDPR becomes the need of the hour. GDPR and the data protection law and policy in Hong …
5 Reasons Data Privacy and Data Protection Matters to Business Read More »
Waiting for that WOW Christmas marketing idea to supercharge conversions and brand awareness without an unbelievable budget? Well, this is exactly what you need: 10 successful showcase ideas across industries. One example we supercharged site traffic, conversion, and brand awareness was via content marketing. We managed to supercharge it by integrating content distribution channels, building …
10 Seasonal Advertising Ideas: Christmas Marketing Read More »
Market trends can help shape an industry. It enables businesses to get a new viewpoint on how they should proceed. While many trends come and go in digital marketing and online advertising, some trends stay relevant. These advertising megatrends are used by businesses to help themselves grow and flourish. If you are looking to upscale …
Martech is part of the digital technology world which has become extremely volatile, especially with the new technology constantly evolving to help develop unique marketing strategies. Revolutionary new marketing technologies come up ever so often and prove to be highly beneficial. When it comes to the ad tech world, marketing automation has been all the …
5 Ways Martech Can Boost Your Marketing Strategies Read More »
