NFTs Explained: How and How It Can Contribute to Your Digital Transformation and Brand Value

Non-fungible-token (NFT), a significant innovation of blockchain technology, is the newest trend in the marketplace. NFTs have expanded from authenticating digital art to creating new business models and engaging customers, demonstrating their immense potential to revolutionize almost every aspect of our lives. In addition to its value as a niche NFT marketing strategy, NFT technology …

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6 Things To Consider Before You Start Marketing Your Brand With NFTs

There are many ways to market your brand, but none are quite as bold as the NFT craze. NFTs, or Non-Fungible Tokens, are the latest innovation in cryptocurrency that have taken the digital world by storm and are now making their way into the physical world. Apart from hosting an NFT art gallery, NFTs represent …

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Web3 Explained: Why Web3 is Important for Crypto, NFTs, and Metaverse?

Cryptocurrencies, non-fungible tokens (NFTs), and Metaverse are reshaping how people invest and interact with each other. We are now entering a new era of the World Wide Web—the realm known as Web 3.0 or Web3. What is Web 3? How does it impact crypto, NFTs, and Metaverse? Read on to take advantage of this new …

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Up your Instagram Game with Stories

With more than 300 million users active every day on Instagram Stories, it’s safe to say that this feature is laden with marketing opportunities. As the relatively new function opens a new world to online marketers, it’s important to know tips on telling compelling stories that can elevate your business. Instagram Stories is a great …

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empowerment marketing on social media

Celebration and Empowerment Marketing on Social Media

Facebook IQ has recently released The Annual Topics & Trends Report. We are happy to find out some of our digital strategies and approaches in the past year, specifically celebration and empowerment marketing campaigns on social media, were among the report’s points of focus, with other ares of focus continuing to grow in strength in …

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kol influencer marketing

Enhance Your Marketing With KOL Engagement

Over the past few years, brands and marketers have transformed how they manage their communications and marketing. While it remains important to identify target channels through relevant media, publications and formats – brands and marketers have taken it up a notch, to direct their attention to a multitude of potential key opinion leaders (KOLs) and …

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