Getting to Know the General Data Protection Regulation

Brands serving a global clientele online will know privacy is one of the key concerns addressed by information security today. On May 25, 2018, the EU has enacted the General Data Protection Regulation (GDPR) to better regulate the way that personal data are used. What does it mean for local brands and marketers? The GDPR …

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Choosing a Marketing Agency

How to Choose a Marketing Agency

Choosing a Marketing agency is one of the greatest challenge your business will face. With a significant amount of change taking place in the traditional marketing, many companies are looking to hire expert digital marketing agencies to market their business at the global level. For a “marketing product” approach, you could use a group of …

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What Is User Experience Design? Interview our UX/UI Designer, Emily Cheung!

1. For the people who don’t know about User Experience, could you please give us a short introduction? User experience is how you feel when you interact with apps, websites, gadgets and brands, and a UX designer’s role is to optimize this interaction. What apps do you love and why? Is it because of the …

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Design Process for UX

Our Design Process for UX & UI

Our Process I. Descriptive and market analysis – Determine the main goal of the system (the activity that it is intended to support) – Competitive/ market analysis (map out functions and features as comparisons) II. Field study and determining requirements – Conduct small field study to determine system concepts and proposed tasks – Customer journey …

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Digital Marketing Improvements and tips hong kong New Digital Noise

Jumpstart Your Marketing Efforts

Advertising and marketing in the 21st Century needs to go a lot further than television and radio. Most marketing happens online through social media, your company’s website and anywhere else content can be posted. Content marketing lets you tell your business’s story, promote your brand and connect with your customers in ways that have never …

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