Explore the Importance of UX/UI Design in Customer Interaction

UI/UX plays a significant role in any brand’s success. It can help you reach new heights but only if you deliver a good service. This article takes you through the latest UI/UX trends and its benefits to help you understand it better. What is the difference between UX and UI design Both mobiles and desktops …

Explore the Importance of UX/UI Design in Customer Interaction Read More »

Virtual Banking is Here – Why & How Hong Kong Banks Can Evolve to Seize the Day!

For the past decades, banking has long been an industry that has branded themselves on trust and stability, however with the rise of today’s demanding consumer taste, banks are facing a new paradigm centred around the need for convenience, customer experience and choice. While physical banking will still hold a place for brand presence throughout …

Virtual Banking is Here – Why & How Hong Kong Banks Can Evolve to Seize the Day! Read More »

Top 10 Campaigns of 2018

1) Blue Starting from the second half of 2018, we have been assisting Blue, Hong Kong’s first digital life insurer in unfolding its first-ever digital branding campaign. It is a highly integrated campaign, with touchpoints spanning social media, video production, website SEO, media planning that covers display, programmatic and search, HTML5 banner ad as well …

Top 10 Campaigns of 2018 Read More »

How AI and Blockchain are Pushing Brands to the Next Level

Customers are well informed and increasingly expecting their relationship with brands to become a two-way street with a focus on value creation and personalisation. For a long time, marketing has always been a one-way push where brands aggressively promote their message to passive listeners. This is no longer the case with the help of artificial …

How AI and Blockchain are Pushing Brands to the Next Level Read More »

Boosting Your ROI with Cognitive Ad

Cognitive technology is taking the marketing community by storm. While it was dubbed by leading analyst firm Gartner as a disruptive platform “with a shift more impactful than many other technologies in the past 20 years”, marketers at large remain at a loss as to how they can utilise the technology to its full potential. …

Boosting Your ROI with Cognitive Ad Read More »

Cyberport’s Digital Entrepreneur Artificial Intelligence Event

Business Growth Through Artificial Intelligence (AI) Software

Artificial Intelligence (AI) is sparking off a new wave of disruption that comes at a skyrocketing pace — inventing new business models, reshaping industries, and building the impossible. As a forward-thinking business leader, how would you harness the change? Cyberport’s Digital Entrepreneur Leadership Forum brought together inspiring minds on 1 February 2018, where they envisaged …

Business Growth Through Artificial Intelligence (AI) Software Read More »

Transforming Businesses with Chatbot

It’s time to embrace the chatbot revolution. Apart from driving sales and offer customer experience, businesses can now leverage conversational chatbot technology in human resources management and other internal functions. We’ve kick-started collaboration with Fuji Xerox and IBM Watson to tailor effective applications for forward-thinking enterprises. There is no lack of readily-available AI applications in …

Transforming Businesses with Chatbot Read More »

Artificial Intelligence (AI) Hong Kong

The Future of Artificial Intelligence

The Future of Artificial Intelligence (AI) & its Applications In this fast-paced city, everything you can imagine changes by seconds.  Most recently, Elon Musk ignited a global discussion on Artificial Intelligence (AI).  He predicted that humans might be doomed if we make machines that are smarter than us. At NDN, we have outlined our views …

The Future of Artificial Intelligence Read More »