More than any other issue, cybersecurity issues, and data privacy breaches are some of the most critical problems a company can face. As data privacy breaches are becoming increasingly common and severe, implementing personal data privacy ordinance and GDPR becomes the need of the hour. GDPR and the data protection law and policy in Hong …
5 Reasons Data Privacy and Data Protection Matters to Business Read More »
When working on target marketing, online marketers often go all out to solve a key puzzle in mind: How to maximise efforts while minimising errors? With a simple digital tool, we’ve found a solution for one of our clients. We worked with fast food franchise Subway on the promotion of Everyday Value, a combo launched …
The online world has become quite the scary place. With a Cambridge Analytica whistleblower describing just how much personal information can be harvested from Facebook, the world is in a frenzy when it comes to the topic of data privacy. What may come as another surprise to the majority of people is that data harvesting is not …
The automotive industry has historically focused their resources on traditional marketing and retail experience. But automakers and dealers are quick to recognise the importance of a digital presence. New Digital Noise has been assisting one of them to reach and influence this digitally-savvy generation of car buyers. Zung Fu is an exclusive Mercedes-Benz dealer in …
Brands serving a global clientele online will know privacy is one of the key concerns addressed by information security today. On May 25, 2018, the EU has enacted the General Data Protection Regulation (GDPR) to better regulate the way that personal data are used. What does it mean for local brands and marketers? The GDPR …
Getting to Know the General Data Protection Regulation Read More »
