The people of Hong Kong are increasingly attached to highly visual social media platforms, and Snapchat is making it big in the city. Snapchat now boasts the highest usage penetration in Hong Kong among Asian cities, with slightly over half of internet users on the platform. Popularization of mobile technology is a clear driver, drawing …
Behind every successful digital campaign is a great marketing agency. Thanks to the internet and its growing involvement in our lives, internet marketing companies have come a long way in the past decade, and have begun to hone in our on and innovate in the realm of digital marketing. No matter the agency is a team of …
8 Most Creative Internet Marketing Services Companies Read More »
On the 26th September, HSBC Commercial Banking successfully held it’s very first Digital Summit in Hong Kong. Under the heading ‘See Beyond, Grow Beyond’, the event provided an audience of 7000 people with insights into the process of digitalization and future opportunities to businesses. Interestingly, the idea was born 1 year before inside a bootcamp held …
Not using marketing automation today is a crippling setback for businesses. Marketing automation helps your small business tap right into the power of technology, and systematize lead generation. For business owners continuously strapped for time, cash, and resources, it’s a blessing. IDC group, in fact, opines that if you don’t use marketing automation, you are …
4 Practical Use Cases for Marketing Automation: Here’s How It Works Read More »
Do you have a social media crisis plan? Most businesses do not and that can lead them vulnerable to big problems. In social media, anything can spread like wildfire and even the smallest misstep can turn into a huge debacle. It’s always best to be prepared ahead of time and have a plan for how …
Anyone in business knows the higher up you get in a company, the less it is about the little details and more about the digital strategy. But when it comes to digital marketing, many companies want to hear what the return on investment, how it is helping the business, and why they should continue to …
4 Questions Your Boss is Going to Ask You About Digital Marketing Read More »
In the world we live in, most consumers will look online before they ever come into your business. Customers want to see that the businesses they are buying from are active online. Whether that means an updated website, blog, social media presence, or through digital advertising. You want to make sure your business is keeping …
Over the last few years, Facebook has made changes to their algorithms making it more difficult for businesses to reach their audience without advertising. (Of course there’s exceptional cases) Luckily Facebook marketing is a powerful form of online advertising and you can see great results from it. If you’re just getting started, follow our 3 simple …
Over the past two decades, the marketing industry has transitioned from an emphasis on print advertising to digital. Online marketing is no longer just a fad; it is necessary component to every marketing strategy. One of the fastest growing facets of online marketing is social media marketing. Social media provides a huge opportunity for businesses …
Five Tips For a Successful Social Media Strategy Read More »
Social media is gigantic, and across all channels, there are more people out there actively engaged on social than the population of China and India combined. According to BrandWatch, there are over 2.3 billion active social media users and more than 91% of retail brands use 2 or more social media accounts to help sustain …
How Social Media Can Help Grow Your Business and Drive Sales Read More »
