digital

McDonald's award winning geo targeting SEO in Hong Kong.

Grand Debut Of Coffee Delivery Service With Geo-Targeting

by Caroline Kong|20 May 201923 August 2023|Apps, Digital advertising, geo-targeting, Marketing, Mobile, NDN, Show Case

Advertising is more than how much money you spent; it’s about reaching out to the right audience at the right time. Earlier in March, McCafé owned by Mcdonald’s piloted coffee delivery service in Hong Kong, exclusively available on the McCafé...

A person is pressing a button on a keyboard in Hong Kong that says fake news.

Facebook’s Combat Against Problematic Content

by Caroline Kong|20 May 201901 September 2023|Apps, Content Marketing, Digital advertising, Facebook, Marketing Technology, Mobile, NDN, Social Media

In order to maintain the integrity of content across its family of apps, Facebook has been adopting a strategy called “remove, reduce, and inform” since 2016. The strategy involves removing the content in violation of its policies, reducing the spread...

Chinese social media platform with award-winning features and optimized for SEO.

Top 10 Chinese Social Media and Western Equivalents

by Caroline Kong|20 May 201923 August 2023|App, Apps, Business, China Marketing, China Social Media, Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media

You have a product that is sure to sweep customers in China off their feet. Your Facebook, Instagram, and Twitter have always helped you reach out to customers everywhere else in the world, but if you think you can pull...

Award-winning vibe virtual insurance and banking experience in Hong Kong.

All-In-One Digital Revamp For Financial Services

by Caroline Kong|20 May 201923 August 2023|Business, Content Marketing, Customer Experience, Digital advertising, Digital Transformation, Marketing, Marketing Technology, Mobile, NDN, Omni-channel, User Experience, UX/UI

Virtual banking is nothing new. It started to gain recognition 20 years ago in the West and soon later in Asian countries like Japan and China. In late March 2019, Hong Kong issued the city’s first-ever virtual banking licenses. Still,...

Wechat digital marketing campaigns in Hong Kong.

Achieve Viral Marketing on WeChat with H5 Campaigns

by M|03 April 201923 August 2023|Apps, China Marketing, Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media

The latest WeChat Spring Festival data report claims their daily active users reached 1 billion, hitting its peak during Lunar New Year’s Eve. The legendary app began 8 years ago, transforming from a messaging app to the biggest all-in-one social...

Award-winning digital marketing for McDonald's in Hong Kong.

More than an Ad, Greater than a Sales Machine

by M|03 April 201923 August 2023|Artificial Intelligence, Data Management, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, User Experience

The term “cognitive” is essentially referring to cognition and intelligence. But what does cognitive have anything to do with advertising? Is it possible to earn money directly with an online ad? Here are a few showcases to understand the buzzword...

How do Instagram users think about digital marketing?

Understanding How Instagram Users Think

by M|03 April 201923 August 2023|branding, Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media, Tips & Tricks

Having an Instagram account might have given your business an edge at one point in the past. Unfortunately, in this day and age where even mom-and-pop stores have a strong social media presence, more needs to be done to make...

Award-winning digital marketing at MWC Barcelona 2019.

MWC Barcelona: Mobile Innovations to Watch in 2019

by M|03 April 201921 June 2023|5G, Artificial Intelligence, Digital Transformation, IoT, Mobile, Tips & Tricks, Virtual Reality

MWC Barcelona, previously known as Mobile World Congress, takes place every February in Barcelona. It is the world’s largest mobile technology exhibition in the world. Themed ‘Intelligent Connectivity’, this year’s event focused on the high-speed 5G networks, as well as...

The unexpected future of digital marketing in Hong Kong with 5g.

The Unprecedented Future with 5G

by M|02 April 201921 June 2023|Digital Transformation, IoT, Marketing, Marketing Technology, Mobile, Tips & Tricks

In its effort to promote the realization of 5G by 2020, Japan’s Ministry of Internal Affairs and Communications put together a video clip, titled Connect Future ‘The world connected by 5G’, which offers a glimpse into a future with 5G...

An award-winning website showcasing Chinese characters and a picture of a girl in a sled with exceptional digital marketing and SEO strategies.

Grow Your Business With SEO Marketing

by M|01 March 201921 June 2023|Content Marketing, Digital advertising, Marketing, Marketing Technology, SEO, Tips & Tricks

Organic marketing is essentially related to Search Engine Optimization (SEO), the process of improving a website to increase organic reach and ranking on the Search Engines. The algorithms behind the ranking system of a search engine are absurdly complicated and ever-changing. However,...

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