F8, Facebook’s developer conference, took place on April 30 – May 1, 2019. During the keynote speech, CEO Mark Zuckerberg announced a number of updates to Facebook, Messenger, and Instagram, three of the world’s biggest social media platforms. Facebook New design Facebook will have a new, simpler design, highlighting groups and events. The Groups tab …
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Every day, a staggering 500 million Instagram accounts use Instagram Stories. Businesses are seeing positive results from their stories ads, so much so that according to figures provided by Instagram, 96% of US marketers planned to continue using them in the next six months, and half of the businesses around the world on Instagram created …
Having an Instagram account might have given your business an edge at one point in the past. Unfortunately, in this day and age where even mom-and-pop stores have a strong social media presence, more needs to be done to make your business stand out. To better understand what content connects with Instagram users, Facebook IQ …
Articles on content marketing will tell you that strong promotional messages drive your customers away. But is that really the case? Yes, social media was first created for socialising. But as the years past, more users began to use it as a tool to look for information, connect with their favorite brands and discover new …
A household name in Hong Kong, Pok Oi Hospital has been providing quality medical and social services to the community since 1919. Their services span from dental to Chinese medicine, from primary schools to nursing homes. Pok Oi Hospital sought New Digital Noise’s help to reconnect with the community and build up their social media …
IG Stories has just turned two in August 2018. Attracting 400 million users daily, it is now a great way for businesses to make noise while having fun with its array of built-in functions — learn to make full use of them and make your followers stay! The basics: create texts and draw on photos. …
According to Instagram statistics, one-third of the most viewed Instagram Stories are generated by businesses. Also, one in five Stories receives a direct message from its viewers. This is how promising it is to place Ads on this popular feature that rolled out in 2017. Steadily maturing into a channel of its own, Instagram Stories …
Instagram has released IGTV, its sibling application on 20th June, 2018. The app recognises all users as creators, encouraging us to visualise our ideas and thoughts through long-form videos by phone. IGTV allows creators to make vertically-oriented videos as short as 15 seconds, and as long as an hour (exclusive to larger accounts). Creators are …
With more than 300 million users active every day on Instagram Stories, it’s safe to say that this feature is laden with marketing opportunities. As the relatively new function opens a new world to online marketers, it’s important to know tips on telling compelling stories that can elevate your business. Instagram Stories is a great …
Art is capitalised by businesses large and small to draw target audience’s interests. When used right, it delights the senses and offers fresh perspectives on how audience perceives the brand. Hong Kong is now a hub for international and local art events, from Asia’s most sought-after art expos to world-class performances that amass emerging creative …
