Marketing Automation enhances customer engagement

5 Ways to Leverage Marketing Automation

With the advent of marketing technology, increasing customer engagement has been made a tad bit easier. Marketing automation has played a significant role in enabling companies to provide a better customer experience to their leads and acquire long-lasting loyal customers.  Marketing automation available on content marketing platforms has also enabled businesses to retain their customers, …

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Martech marketing strategies with blue background

5 Ways Martech Can Boost Your Marketing Strategies

Martech is part of the digital technology world which has become extremely volatile, especially with the new technology constantly evolving to help develop unique marketing strategies. Revolutionary new marketing technologies come up ever so often and prove to be highly beneficial. When it comes to the ad tech world, marketing automation has been all the …

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NDN Group and Shopline Partnership

NDN Group Partners with Shopline to Offer One-Stop E-Commerce Solution    Nowadays anyone can start an e-commerce, but which platform should you use this is the question. At NDN Group we are here to help, combining our knowledge in digital solutions and our latest partnership with Shopline, a leading holistic e-commerce platform which makes running e-commerce …

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NDN Group and Mobinology Partnership

NDN Group and Mobinology Forge Global Partnership to Deliver Enterprise-Grade AI-Powered Chatbot Solution  Fostering synergy to empower enterprises to drive business growth and innovation at scale   Leading digital corporation NDN Group and Mobinology, world-class business software developer, today announced a global partnership to deliver enterprise-grade chatbot solution to empower enterprises to accelerate business growth. …

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What is WeChat Marketing?

Is your business looking to drive direct customer engagement with Chinese audiences? Whether you want to enter the China market or reach out to Chinese consumers, one of the most effective WeChat marketing strategy is to adopt the region’s most popular multi-purpose app: WeChat. You will learn more about how WeChat’s features can help enterprises …

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Top 10 Campaigns of 2019

1. AJ Hackett Macau Tower Following our brand-building effort on WeChat and Weibo previously, we’ve helped the bungee and adventure sports operator to launch an account on popular live-streaming app TikTok, achieving up to 1.9 million exposures. Besides ad promotions, we’ve been managing the daily postings of the TikTok account, including video editing and KOL …

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What is a Chatbot and How to Use It for Business

What is a chatbot and how to use it for business? The development of artificial intelligence is now in full swing and chatbots are only a splash on a huge wave of progress. Nowadays, the number of people using messaging apps namely WhatsApp and Slack Skype is soaring, Facebook Messenger alone has more than 1.2 …

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What is Geo-targeting

What is geo-targeting Location-based technology – namely location data, geo-targeting and geofilters – is opening up a world of possibilities for marketers. Yet it is also complicated as new capabilities and use cases seem to emerge every day. With the goal of breaking down some of the most important “geo” concepts to provide a better understanding …

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How Digital Transformation is Enhancing Customer Experience

  Digital transformation is forcing enterprises to change their business strategies and adapt to the new market models. Digital technology has transformed customers’ habits. Mobile devices, chatbot, apps, machine learning, automation allow customers to get what they want almost exactly at the moment they need it. Customers expect relevant content in relation to what they’re doing …

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What is Digital Transformation

Digital transformation is the integration of digital technology into all areas of a business, changing how you operate and deliver value to customers. It is the process of using digital technologies to create new business processes, models, culture, and customer experiences to meet ever-changing market demands. Digital transformation is imperative for all businesses, from the …

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