The Art of Storytelling in Marketing

Extra Mile Hong Kong is a community investment project aiming to provide youngsters with a local working holiday, taking advantages of the gap year to learn about different career opportunities at the Airport. Having great interest in aviation, Molly is one of the lucky Working Holiday@Lantau participants to intern at the Hong Kong Business Aviation …

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Going the Extra Mile with Social Media

With its unique ability to effectively reach and engage niche audiences and communities, social media is a powerful platform for brands to achieve both business goals and amplify social impact. Making use of such connectedness, New Digital Noise is assisting Extra Mile.  A community investment project collaboratively run by the Airport Authority Hong Kong and …

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