For a Hong Kong brand, it can be difficult entering the China market due to major cultural differences between Mainland China and Hong Kong. These differences, ranging from language to legal systems, lead to distinct consumer behaviour in both markets. This explains why Hong Kong brands often have a hard time cracking into the Mainland …
Entering the China Market via WeChat as a Hong Kong Brand Read More »
Artificial Intelligence (AI) is sparking off a new wave of disruption that comes at a skyrocketing pace — inventing new business models, reshaping industries, and building the impossible. As a forward-thinking business leader, how would you harness the change? Cyberport’s Digital Entrepreneur Leadership Forum brought together inspiring minds on 1 February 2018, where they envisaged …
Business Growth Through Artificial Intelligence (AI) Software Read More »
By now no brand would dismiss the power of a successful social media campaign in digital marketing. Being able to interact with users around the world instantly, the platform’s capacity to engage and influence consumers is beyond our imagination. With its far-reaching impact, a brand can be elevated or ruined in a matter of posts. …
Building a Successful Social Media Campaign for a Beauty Brand Read More »
By now, cryptocurrency is not a stranger to the world. It has become one of the most polarising topics out there. Some see it as digital gold and to some, it’s fool’s gold. To help interested individuals understand what is cryptocurrency and the underlying Blockchain technology, NDNX Cowork Tech Hub, in partnership with Success Resources, …
The economy is evolving and changing. The ubiquitous proliferation of technology and social networks in all aspects of our global village is having a clear impact on the world’s economy. Money is changing hands in new ways. Some of which are proving entirely different to track and measure than before. The new economy has many …
