June 30th, 2017

Messenger Ads Now Instagram-ready

Facebook is extending the Click-to-Messenger ads to Instagram, which re-direct users to Messenger interactions. First introduced on Facebook last year, the feature help to channel Instagrammers’ interests into an active conversation with businesses. Target audience will first be directed to a preset Messenger content, whether they are images, videos or carousel ads.

Messenger now boasts more than 1.2 billion monthly users. This new business placement on Instagram can surely help to build action-oriented experiences. Businesses can also place the ads on both Facebook and Instagram to extend their reach.

More digital insights

December 20th, 2017 - Written by

Creative Split Testing and Project Mockup

Read Insight
March 2nd, 2018 - Written by

Entering the China Market via WeChat as a Hong Kong Brand

Read Insight
October 29th, 2018 - Written by

What Do Chinese Philosophy and the Internet of Everything Have in Common?

Read Insight