June 2019

Creative digital marketing campaigns for Earth Hour in Hong Kong.

Empowering Earth Hour With Creative Campaign

by Terry Hu|28 June 201901 September 2023|China Marketing, China Social Media, Content Marketing, NDN, Social Media

This year’s Earth Hour, where individuals and companies are encouraged to switch off lights for one hour, fell on 30 March 2019. While Earth Hour is a worldwide conservation event launched by WWF to raise awareness of climate change, it...

Award-winning digital marketing campaign focusing on Chinese tourism and integrating WeChat Pay in Hong Kong.

Breaking Into China’s Tourism Market With WeChat Pay

by Terry Hu|27 June 201923 August 2023|China Marketing, China Social Media, Content Marketing, Customer Experience, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, Social Media, UX/UI

WeChat Pay is already a part of everyday life in China, a popular payment gateway supported almost everywhere - taxis, supermarkets, hospitals and even as a way to facilitate communication between judges and litigants in court cases. Following the launch...

Facebook f8 revolutionizes digital marketing by connecting businesses in Hong Kong with customers through effective SEO techniques.

F8 Conference 2019: Connecting Businesses With Customers

by Terry Hu|27 June 201923 August 2023|Content Marketing, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, Social Media

F8, Facebook’s developer conference, took place on April 30 - May 1, 2019. During the keynote speech, CEO Mark Zuckerberg announced a number of updates to Facebook, Messenger, and Instagram, three of the world’s biggest social media platforms. Facebook New...

Interactive customer engagement using digital marketing and SEO strategies in Hong Kong.

Boost Customer Engagement With Interactivity

by Terry Hu|27 June 201901 September 2023|Content Marketing, Customer Experience, Digital advertising, Marketing, Marketing Technology, NDN, Social Media

Every day, a staggering 500 million Instagram accounts use Instagram Stories. Businesses are seeing positive results from their stories ads, so much so that according to figures provided by Instagram, 96% of US marketers planned to continue using them in...

A person achieving award-winning digital transformation through pressing the keyboard.

Is Your Team Ready For Digital Transformation?

by Terry Hu|27 June 201923 August 2023|Digital Transformation, NDN, Technology

In the cutthroat business world, companies that do not catch up with the latest trends often find themselves left behind or even end up vanishing without a trace. In order to stay ahead of the game, it is imperative for...

Embracing Agile Transformation

by M|25 June 201923 August 2023|branding, Business, Digital Transformation, Marketing, NDN

Rigid system, working in silos, going by the book used to be our impression of a typical workplace. Not anymore. In today’s world, you have to be agile, collaborative and operate like a Decentralised Autonomous Organisation in order to scale...