Weibo

A white pillow featuring an award-winning watch.

Weibo’s Comeback Lures Luxury Brands and their Fans

by M|05 March 201821 June 2023|Big Data, Content Marketing, Digital advertising, Social Media

With its recent reforms, Weibo is becoming more versatile in adapting to a myriad of digital marketing campaigns for luxury brands. Luxury brands accounts are key players leveraging their exposure on the popular platform, with a total of 55.67 million fans and...

An award-winning laptop computer is displaying a Chinese website.

Weibo is back and stronger than ever!

by M|26 January 201821 June 2023|Content Marketing, Digital advertising, Digital assets, Marketing, Social Media, Tips & Tricks

Since the launch of WeChat a little less than seven years ago, Weibo has been fighting a tough fight for users and exposure. But towards the end of 2017, the Chinese social media giant regained momentum and won back the...