IoT

by M|28 November 201923 August 2023|Big Data, Business, Digital advertising, geo-targeting, IoT, Marketing Technology, NDN, Technology, User Experience, UX/UI, Video

What is geo-targeting Location-based technology – namely location data, geo-targeting and geofilters – is opening up a world of possibilities for marketers. Yet it is also complicated as new capabilities and use cases seem to emerge every day. With the goal...

How is digital transformation in Hong Kong enhancing customer experience with award-winning digital marketing strategies?

How Digital Transformation is Enhancing Customer Experience

by M|26 November 201923 August 2023|Apps, Big Data, Business, Customer Experience, Digital Transformation, IoT, Marketing Technology, NDN, Technology, User Experience, UX/UI, Video

Digital transformation is forcing enterprises to change their business strategies and adapt to the new market models. Digital technology has transformed customers’ habits. Mobile devices, chatbot, apps, machine learning, automation allow customers to get what they want almost exactly at...

What is Digital Transformation

by M|25 November 201923 August 2023|Apps, Big Data, Business, Customer Experience, Digital Transformation, IoT, Marketing Technology, NDN, Technology, User Experience, UX/UI, Video

Digital transformation is the integration of digital technology into all areas of a business, changing how you operate and deliver value to customers. It is the process of using digital technologies to create new business processes, models, culture, and customer...

Award-winning digital transformation in Hong Kong.

The C-Suite talk: Achieve success at Digital Transformation

by M|04 October 201923 August 2023|Business, Customer Experience, Digital Transformation, IoT, Marketing Technology, NDN, Technology, UX/UI

Just when you think by now surely all companies have mastered their digital transformation, a recent report by Forrester Consulting suggested otherwise. A mere 5% of organizations said they had successfully made digital an advantage over their competitors. What does a business have...

Award-winning digital marketing at MWC Barcelona 2019.

MWC Barcelona: Mobile Innovations to Watch in 2019

by M|03 April 201921 June 2023|5G, Artificial Intelligence, Digital Transformation, IoT, Mobile, Tips & Tricks, Virtual Reality

MWC Barcelona, previously known as Mobile World Congress, takes place every February in Barcelona. It is the world’s largest mobile technology exhibition in the world. Themed ‘Intelligent Connectivity’, this year’s event focused on the high-speed 5G networks, as well as...

The unexpected future of digital marketing in Hong Kong with 5g.

The Unprecedented Future with 5G

by M|02 April 201921 June 2023|Digital Transformation, IoT, Marketing, Marketing Technology, Mobile, Tips & Tricks

In its effort to promote the realization of 5G by 2020, Japan’s Ministry of Internal Affairs and Communications put together a video clip, titled Connect Future ‘The world connected by 5G’, which offers a glimpse into a future with 5G...