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Award-winning digital transformation in Hong Kong.
The C-Suite talk: Achieve success at Digital Transformation
by M|04 October 2019|Business, Customer Experience, Digital Transformation, IoT, Marketing Technology, NDN, Technology, UX/UI
Just when you think by now surely all companies have mastered their digital transformation, a recent report by Forrester Consulting suggested otherwise. A mere 5% of organizations said they had successfully made digital an advantage over their competitors. What does a business have...
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Digital marketing strategies incorporating SEO to capture the health conscious consumer in Hong Kong.
Customized Campaign to Promote Healthy Eating Cultures
by M|03 September 2019|Content Marketing, Digital advertising, Marketing, NDN, Social Media
In June 2019, Facebook IQ released a study about consumers’ engagement with food-related social media posts across 9 countries. The results reveal the tendency of turning to mobile devices and social platforms for exploring eating options. In July, we pulled...
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Integrating WeChat mini programs for digital marketing in Hong Kong.
Power Up E-commerce with WeChat Mini Programs
by M|03 September 2019|App, China Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media
Moving beyond social networking, WeChat has transformed itself into an enclosed, all-in-one platform with the new function ⁠— WeChat Mini Program. It takes pride in enhanced features ranging from e-commerce, games and news within the social networking app. In July 2019, we’ve...
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A hand holding a cell phone with misleading health claims in digital marketing.
Facebook Curbing Sensational Health Claims
by M|03 September 2019|Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media
Facebook announced on 02 July 2019 that it has changed its ranking algorithm in an attempt to curb “sensational health claims.” “In our ongoing efforts to improve the quality of information in News Feed, we consider ranking changes based on...
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Latest award-winning digital marketing tools.
The Latest Social Media Creative Ad Tools
by M|03 September 2019|branding, Digital advertising, Marketing, Mobile, NDN, Social Media
If you advertise on Facebook and Instagram, it’s time to update yourself with some of the latest creative tools. Video creation In Facebook’s Video Creation Kit, you will now have even more visually-engaging templates to choose from. What’s more, seasonal...
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Award-winning digital marketing targeting overseas property buyers in Hong Kong.
Achieve Exponential Growth in Your Overseas Property Business 
by M|28 August 2019|Content Marketing, Digital advertising, Marketing, Mobile, NDN, SEO, Social Media
The overseas property market used to be dominant by parents who have sent or are planning to send their children to study abroad and those who plan to retire overseas. Not anymore. Hong Kong property investors recognize the stable growth...
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From zero to hero in the award-winning SEO industry of Hong Kong.
How is Digital Marketing Shifting from Fast to Slow?
by M|21 August 2019|Business, Customer Experience, Digital assets, Digital Transformation, Marketing, Marketing Technology, NDN, Technology, User Experience
If you have been in the digital marketing space long enough, you will start to realize that many of your digital marketing strategies are not as effective as 5-6 years ago. Conversion rates have gone down, media spending went up,...
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Award-winning Douyin TikTok marketing campaign in Hong Kong.
Douyin TikTok Marketing Debut in Hong Kong
by M|02 August 2019|Apps, Big Data, Business, China Marketing, Content Marketing, Digital advertising, Marketing, Marketing Technology, NDN, Social Media
We are thrilled to announce NDN Group’s latest partnership with GELOS to introduce Douyin (抖音) TikTok marketing to Hong Kong. It is a short video app that has 500 million monthly active users and 250 million daily active users. Brands...
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Creative digital marketing campaigns for Earth Hour in Hong Kong.
Empowering Earth Hour With Creative Campaign
by Terry Hu|28 June 2019|China Marketing, China Social Media, Content Marketing, NDN, Social Media
This year’s Earth Hour, where individuals and companies are encouraged to switch off lights for one hour, fell on 30 March 2019. While Earth Hour is a worldwide conservation event launched by WWF to raise awareness of climate change, it...
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Award-winning digital marketing campaign focusing on Chinese tourism and integrating WeChat Pay in Hong Kong.
Breaking Into China’s Tourism Market With WeChat Pay
by Terry Hu|27 June 2019|China Marketing, China Social Media, Content Marketing, Customer Experience, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, Social Media, UX/UI
WeChat Pay is already a part of everyday life in China, a popular payment gateway supported almost everywhere - taxis, supermarkets, hospitals and even as a way to facilitate communication between judges and litigants in court cases. Following the launch...
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