Marketing Technology

Splash Ads: Grab Attention And Sell In Seconds

Online advertising in China has recorded revenue of close to US$21,921 million in 2019, according to Statista. With the demise . . .


Facebook’s Combat Against Problematic Content

In order to maintain the integrity of content across its family of apps, Facebook has been adopting a strategy called . . .


All-In-One Digital Revamp For Financial Services

Virtual banking is nothing new. It started to gain recognition 20 years ago in the West and soon later in . . .


More than an Ad, Greater than a Sales Machine

The term “cognitive” is essentially referring to cognition and intelligence. But what does cognitive have anything to do with advertising? . . .


The Unprecedented Future with 5G

In its effort to promote the realization of 5G by 2020, Japan’s Ministry of Internal Affairs and Communications put together . . .


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